East End Garlands

Tower Hamlets Council

About the Project

We were commissioned by Tower Hamlets to work with 21 local businesses along Roman Road and Bethnal Green Road to create an East End Garland that is unique to them and celebrates the tools of their trade. To explore what makes the businesses in Roman Road and Bethnal Green unique we asked them 'What are the tools of your trade?' and 'What can't you do your work without?'. The responses were as diverse as the businesses we visited and allowed us to transform these collections of objects into a set of unique festive decorations.

Timeline

November 2017 - December 2017

Our Tools & Approach

Our approach involved visiting each of the businesses and asking them 'What are the tools of your trade?' and 'What can't you do your work without?'. Rather than just tell us, we asked them to lay out these tools to be photographed. These images were translated into digital artwork which created a garland, that was unique to each business, to be hung in the shop window.